Table of Contents Table of Contents
Previous Page  B13 A1-A44 B1-B28 Next Page
Information
Show Menu
Previous Page B13 A1-A44 B1-B28 Next Page
Page Background

Page B13

SEPTEMBER 2017

FUNERAL HOME & CEMETERY NEWS

S ec t i on B

MKJ Integrates with Tukios

FrontRunner Professional announces

Partnership with GoFundMe to Offer

Funeral Homes A Helping Hand™

ow stationery box sets to funer-

al homes throughout the day

of her visit. In addition, funer-

al homes who placed orders for

Beyond the Meadow stationery

between July 5 and July 14 re-

ceived a free signed print of the

artwork.

Messenger, headquartered in

Auburn, IN, has been in business

since 1913 and has transformed

funeral registries and stationery.

Currently, Messenger leads with

the best digital registry on the

market and the most extensive

line of funeral stationery avail-

able. Messenger invests in train-

ing and consumer research each

year and is dedicated to helping

funeral professionals stay rele-

vant in an ever-changing mar-

ketplace. Their ultimate goal has

been and always will be to make

a difference to grieving families

through the products and servic-

es we provide. For more informa-

tion, call 800-827-5151or visit

www.messengerstationery.com.

Artist Marjolein Bastin visits

Messenger Headquarters

Continued from Page B10

Continued from Page B12

The Cremation Market is Booming, and so

is the Demand for Eco Scattering

“Families that visit our funer-

al home see this urn as an eco-

friendly solution for scattering

their loved one’s cremated re-

mains. One feature that differ-

entiates Eco Scattering is that it

is a natural, biodegradable urn

made of bamboo and doesn’t

have any hardware which gives

families more options - they

can keep it or bury it or leave

it at the scattering site and do

no harm to the environment. In

addition, it is well built, it looks

beautiful and dignified and it is

much sturdier than other op-

tions on the market. It is also

a conversation starter in the

showroom with its unique look.

We look forward to growing

our relationship with Element

Urns.”

Element Urns, LLC, based in

Denver, CO is committed to

developing unique market lead-

ing cremation urns catering to

the eco-conscious consumer.

Its product offering includes

The Living Urn®, the leading

bio urn and planting system in

the United States designed to

grow a tree with cremated re-

mains, Eco Scattering™, a new

and unique bamboo scattering

urn, and Memory Gift Tree™, a

memorial tree gift offered by fu-

neral homes and corporations to

families who’ve lost a loved one.

Element Urns is currently de-

veloping additional eco-friend-

ly urn lines that are expected to

become available in the fall of

2017. More information about

Eco Scattering™ can be found at

www.ElementUrns.com

.

KINGSTON,ONT—

Front-

Runner Professional

has

announced a new crowd-

funding tool, in partner-

ship with GoFundMe, that

will enable funeral pro-

fessionals to offer fami-

lies a dignified channel

for receiving support dur-

ing times of loss. A Help-

ing Hand™ is founded on

an inherent understanding

of funeral service and ad-

dresses the many challeng-

es that a family can face

when a death occurs, chal-

lenges specific to funeral

service.

In partnering with the

world’s largest crowdfund-

ing platform, GoFundMe,

A Helping Hand™ brings

funeral service expertise to

an, already reputable soft-

ware.

“With the growing pop-

ularity of crowdfunding

as a standard expression

of sympathy, we felt that

it was necessary to assess

the crowdfunding options

and create a solution tai-

lored specifically to the fu-

neral space and the needs

of modern families. Most

models are simply adapted

to this industry—we want-

ed to create something that

was unique to death care.

Being the leading funer-

al technology company, it

was natural to be the first

to work with the leader

in crowdfunding to create

this incredible tool,” says

Ashley Montroy,

market-

ing director of FrontRun-

ner Professional.

This release of this plat-

form comes on the heels

of FrontRunner announc-

ing a strategic partner-

ship with ObitTree, which

launched in April and

brought thousands of fu-

neral homes across North

America together to pro-

vide industry profession-

als, grieving families and

the public at large a one-

stop resource for funer-

al service information.

Subsequently, A Helping

Hand™ will be added as

one of the many features

that makes

ObitTree.com

such a powerful step to-

wards a stronger, mod-

ern and more sustainable

death care profession.

“Our mandate at Front-

Runner has always been,

and always will be, to in-

novate new ways for fu-

neral professionals to pro-

vide families with the

information,

resources,

tools and guidance that is

required to help them in

times of need. In addition,

we want to foster a better

image for funeral service

as a whole, break down

the barriers and generally

remove some misconcep-

tions that are out there.

A Helping Hand™ is not

only comprehensive, but

it is also transparent; our

goal is to make families,

communities and the fu-

neral professionals they

work with have open di-

alogue about death care

expenses. Through Obit-

Tree, this platform is al-

ready available to over

a million visitors every

month. We are extremely

excited about what the fu-

ture holds,” added Mon-

troy.

A Helping Hand™, pow-

ered by FrontRunner in

partnership with Go-

FundMe, is a crowdfund-

ing model backed by many

years of experience in not

only death care but also

technology platforms. To

learn more about A Help-

ing Hand™, visit www.

ahelpinghandfunding.com

or contact FrontRunner at

1-866-748-3625 or online

at www.FrontRunner360.

com.

LARGO,FL—

MKJ Marketing,

the lead-

er in marketing websites for the funeral

industry, announces an affiliation with

Tukios,

the leading independent pro-

ducer of tribute videos. MKJ’s state-of-

the art obituary platform features the

latest in engaging technology, including

online condolences, a life event time-

line, and live webcasting. MKJ’s inte-

gration with Tukios now makes MKJ

sites the fastest and easiest way to cre-

ate stunning memorial videos, all within

the funeral home’s website. The partner-

ship with Tukios allows funeral homes

to share and sell videos right from their

own obituaries.

According to

Courtney Gould Miller,

COO and head of digital at MKJ, “An

important difference between Tukios and

other online video production software

is that they’re independent from website

design companies. Funeral homes choose

to use Tukios because of their superior

product, not because they are contractu-

ally obligated.” The recent consolidation

of website companies is forcing some fu-

neral homes to use online video produc-

tion from other providers if they wish to

keep the ability to stream and sell videos

on their own site.

“We’re very excited about the integration

with MKJ,” said

Curtis Funk,

founder of

Tukios. “For many years they have been

known as the educators and marketing ex-

perts in the industry, bringing innovative

products and processes to their clients. We

are honored to be part of that group of in-

novations and help their clients offer the

best in tribute videos.”

MKJ’s marketing websites are designed

to bring funeral business to your firm. Ac-

cording to

Glenn Gould,

CEO at MKJ,

“Many funeral home websites are de-

signed to sell products, whether flowers or

memorial products; the sites are inexpen-

sive, or even free for a reason. They don’t

sell your firm, instead they sell products.

It’s not your website; it’s their website with

your name on it.”

“A marketing website presents our cli-

ents services. The site is built from the

beginning with search engine optimiza-

tion (SEO), giving you a ranking advan-

tage over template websites. And every de-

sign choice is with your brand and sales in

mind. If you want to sell flowers and food

baskets, MKJ’s flower store pays you a 15

percent commission. If you want to sell

merchandise, caskets, jewelry, MKJ’s store

offers unlimited inventory. But don’t let

selling flowers and merchandise confuse

the purpose of your website. A website

is an advertisement, just like a brochure

or television ad; the objective is to bring

funeral business to your firm. That sim-

ple priority is top of mind when we create

your site.”

“Because MKJ websites are custom de-

signed to promote our clients’ compet-

itive advantages, each site is designed

around photography from your firm,

and verbiage created specifically for

your site. Custom copy, photography,

Word Press programming, and SEO will

bring your site in front of families,” said

Gould Miller.

For those that have an MKJ website and

would like to add Tukios video tributes to

your obituaries, go to

mkjmarketing.com/

tukios-integration. For more information

on marketing websites from MKJ, visit

MKJmarketing.com o

r call MKJ at 888-

655-1566 for an informative brochure, or

email

info@mkjmarketing.com

.

I NV I TAT I ON S

YA R D S I GN S

POS T E R S

S TAMP E R S

S E AT I NG CH A R T S

T I CK E T S

B U S I N E S S CA R D S AND FORMS

• L A B E L S

P ROMOT I ONA L I T EMS

ACC E S SOR I E S

8570 Foxwood Court

Youngstown, Ohio 44514

800-321-7479

info@boardmanprinting.com www.boardmanprinting.com

Now offering a Personalized Memorial Line

WINDOW DECALS

CUSTOM GREETING CARDS

FUNERAL

PROGRAMS • MEMORIAL INVITATIONS

T-SH I RTS

MAGNETS

PRAYER CARDS

CANVAS PR INTS • FULL COLOR BANNERS

Members of the Funeral Industry Save 10% Every Day!

Call today for your FREE Sample Kit