February 2017

A9 A1-A44 B1-B24

Page A9 FEBRUARY 2017 FUNERAL HOME & CEMETERY NEWS S ec t i on A
Cremation, Receptions & Digital Marketing
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©2016MKJMarketing
Boca Raton, FL
Waldorf Astoria, Boca Beach Club
Park City, UT
Waldorf Astoria, Park City
Proud Sponsor of
the MKJ Seminars
SEA & SKI SPECIAL:
Send 1 person to Utah
and send a different person
to Florida...and SAVE.
Receptions - Laws have changed even in New York State for
offering receptions! Everyone is recognizing the healing power
of food in funerals. MKJ has led the way in how to set this up so
it is a profit center. Learn the latest on how to upgrade the sale
and make families happier...from decor, to menu, to presentation
of the options. The executive chef at the Waldorf will add to the
catering discussion.
Cremation Strategies - Serving cremation families probably is
a multi-faceted challenge that involves advertising, technology,
training and presentation tools. Success only comes when you
address all of the facets.
Latest in Search Strategy and E-Commerce - More than 80%
of consumers conduct online research before making any
kind of purchase. If you aren’t doing digital marketing for your
brand, you are missing calls. Learn what you can do right now
to improve your rankings on Google and other search engines,
and avoid mistakes you may be making that hurt your findability.
Is Pay Per Click right for you? Where should you place display
ads online? Does Facebook actually generate leads? What kind
of digital budget is right in your market? We will dig deep into
search, digital marketing, and taking advantage of e-commerce
for your business.
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888.655.1566
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