June 2020

Page A34 JUNE 2020 FUNERAL HOME & CEMETERY NEWS S ec t i on A Funeral Directors Research,Inc. AMRA INSTRUMENT, LLC 623 N. Tower (P.O. Box 359) Centralia, WA 98531 “the shorter the supply line the better off you are” WEB DIRECT GIFT & PRICING TM ® www.amrainstruments.com www.preproomdirect.com Museum Corner Hello sponsors, players, and supporters of the National Museum of Funeral History, The 26th Annual Charity Golf Classic , that was originally scheduled for June 1, 2020, will now take place on Mon- day, November 9, 2020 at the Kingwood Country Club, in King- wood, Texas. We invite you to attend this five-man scramble tournament, which is an excellent opportunity to network with business executives and funeral industry professionals from across the country, as well as sup- port the museum. The Museum Staff and Golf Committee are continuing with all plans and preparations. We are asking for your support now more than ever. This fun- draising event is vital to the sustainment and future growth of the museum. The staff and Board of Directors are grateful for your sup- port each year! We will continue to monitor the spread of the novel coronavi- rus (COVID-19) and will follow recommendations from the Har- ris County Health Care Agency, the Texas Department of Public Health and the CDC. If the circumstances change with this unprecedented global public health issue and it is determined that we are unable to host the event this year, we will evaluate ALL options for our registrants and spon- sors so that everyone can choose the option that works best for them. Our great community has always been committed to health and wellness and together, we will get through this. Thank you for your patience, understanding and continued support. –Genevieve Keeney, Board of Directors, Golf Committee, and the Staff of the Museum The National Museum of Funeral History located in Houston, Texas, houses the country’s largest collection of funeral service artifacts and features renowned exhibits on one of man’s oldest cultural customs. It belongs to YOU and everyone in the funeral industry. Visitors can discover the mourning rituals of ancient civilizations, see up-close authentic items used in the funerals of U.S. Presidents and Popes and explore the rich heritage of the industry that cares for the dead. The Museum is located at 415 Barren Springs Drive, Houston, Texas 77090. Visit www.nmfh.org for more details. FUNERAL HOME & CEMETERY NEWS www.nomispublications.com Monthly Columns online at Support the museum’s future by securing your 2020 sponsorship commitment! N ational M useum of F uneral H istory C harity G olf C lassic to be held N ovember 9, 2020 Sponsorship opportunities are avail- able. We invite you to join us at the Sponsor Appreciation Night on Sun- day, November 8 from 5-7 p.m. at the National Museum of Funeral His- tory complex. At the event, light hors d’oeuvres and complimentary cocktails will be served among the museum’s 15 permanent exhibits that includes the new George H.W. Bush Memorial Ex- hibit. Guests will have the opportunity to check-in early for the tournament, bid on the silent auction items, and purchase raffle and mulligan tickets. Honoring the compassion and dedi- cation of the funeral industry has been the Museum’s mission since it began in 1992. Today, the Museum houses the nation’s largest collection of funeral ar- tifacts and continues to enlighten visitors about the rich history of funeral service. Confirm your sponsorship today and register for the tournament online at www.nmfh.org . If you are unable to register online, contact the Museum at 281-876-3063. Introducing the Funeral Profession’s First ‘Technology Think Tank’ News Educational John Heald WALL,NJ— When it comes to technology, doing business like it’s 1995 or even 2005 is not going to cut it with families. Catch up or expand on your leading position by coming to the first-ever Technology Think Tank, featuring some of the profession’s top technology innovators. At the Think Tank, learn how to: leverage your digital brand to do business with more families; turn website visitors into real customers; con- nect with more people by posting and sharing obituaries on- line; and make doing business easier and more profitable ways they generate an incredible return on investment; Welton Hong, a secret seven-figure weapon to the nation’s top funeral homes and combination operations, as well as the founder of Ring Ring Marketing, will highlight the power of Yelp, Google, Zoom and Facebook; John Heald, senior vice president of channel development at Legacy. com, will highlight how obituaries can be the most power- ful tool in their online toolkit; and Jeff Parker, chief tech- nology officer at Park Lawn Corp, will explore ways to en- hance the death-care experience with technology. The Technology Think Tank, which is sponsored by eFuneral, Ring Ring Marketing, Park Lawn Corp and Homesteaders Life Company has been approved by the Academy of Professional Funeral Service Practice has for 5 hours of continuing education. For more information, call Parmalee at 732-746-0201, email tparmalee@kbpublications.com or visit https:// events.kates-boylston.com/technology-think-tank. with new tools. “We’ve known for some time how powerful tech- nology can be in serving bereaved families,” says Thomas Parmalee, exec- utive director of Kates- Boylston Publications, which is coordinating the Think Tank. “The corona- virus crisis has made it even clearer just why technology is so essential – and our ex- perts will help attendees in- corporate technology in ev- erything they do.” Speakers at the Think Tank include: Luke Frie- berg, president of eFuneral Solutions, who will explore how to leverage your digi- tal brand to get leads; Lori Salberg, director of tech- nology solutions at John- son Consulting Group, who will focus on how to conduct surveys – and the Perfect Gift for any occasion! Order Your Favorite Animal Today! Order Online www.nomispublications.com or call 1-800-321-7479 “I Love My Funeral Director” “I Love My Cemeterian” ONLY $ 11 95