December 2020

Page A31 DECEMBER 2020 FUNERAL HOME & CEMETERY NEWS Se c t i on A Call 651-450-7727 to request a wholesale catalog, Our Extra-Large Cremains Bags (13”x 15”) are perfectly sized for the Standard Plastic Human Service Urn. or visit UrnBags.com to order some bags. Just $2.90 each*. * Bags sold in multiples of 10 Choose from Black, Blue, or Burgundy J t $3. 0 each* Offering a blended, digital-meets-personal experience, Arrangement Guide drives the value of a funeral while also providing pre- need leads to the funeral homes that use it. “Many of our funeral home customers are competing with online, low cost cre- mation providers that market aggressive- ly in their communities,” said Kris Seale, president and CEO of Funeral Directors Life. “Arrangement Guide is the solution. It isn’t just another online preneed plan- ning form, it’s an online planning AND funding tool. Our funeral home custom- ers can use this tool to reach families who would otherwise turn to competitors for an online planning option.” The Arrangement Guide is one of the very few online preplanning tools that al- lows users to pay for a funeral online and in advance, locking in business for the fu- neral home. Plus, if someone starts to plan but doesn’t finish the contract, a sales agent with the funeral home can follow up with the user by scheduling a meeting or reaching out about their interest in planning ahead. “We wanted this to be a lead generating tool as well as a functional technology plat- form,” said Josh McQueen, vice president of product at Passare. “Passare has collabo- rated with Funeral Directors Life to make Arrangement Guide a strong online plat- form that opens our funeral homes up to an entirely new demographic – one that wants to connect with funeral homes digitally.” Funeral homes can add the Arrange- ment Guide link to their websites and pair it with a digital marketing strategy provid- ed through Funeral Directors Life to get the word out about this new tool. Arrangement Guide integrates with Funeral Directors Life’s digital sales software, DIGicon®, and all finalized prearrangements appear within Passare. Pricing is up front with a one-time activation fee to set up the funeral homes’ packages, images, and merchandise descrip- tions. Once setup is complete, no ongoing subscription fee is required. “Our bottom line has always been to help our customers serve their families and meet themwherever they are,” Seale added. “With Funeral Directors Life and Passare announce the Arrangement Guide™ ABILENE,TX— Funeral Direc- tors Life Insurance Company has announced a revolutionary preneed eCommerce tool, Arrangement Guide, in partnership with Passare. Arrangement Guide is an online planning and funding tool where a family can fully plan ahead and pay online for funeral or memorial pre- arrangements, from start to finish. Arrangement Guide, it has never been easier for families to plan ahead, which will in turn increase preneed profit- ability for funeral homes.” For more information about theArrangementGuide™,visit www.funeraldirectorslife.com/ arrangement-guide/. Your Real Source. Anywhere. Anytime. Online Directories Updated Daily 800-321-7479 • kim@nomispublications.com Go To L king For a Funeral Home, Trade Service or Supplier on your Computer, Tablet or Cell Phone? Scan QR for our website 1-888-792-9315 • mymortuarycooler.com Mortuary Coolers starting at $4,299