January 2022

Page A33 JANUARY 2022 FUNERAL HOME & CEMETERY NEWS Se c t i on A US Cremation Equipment leads the way. It all comes down to… PERFORMANCE! www.uscremationequipment.com • info@uscremationequipment.com Service Performance · Rapid Response Times · Attentive to Your Needs · Experienced & Knowledgeable Equipment Performance · Low Cost Ef cient Operation · No Cool-Down Between Cases · Fast Processing Times · Longer Equipment Life · Obese Case Capacity · Fully Automated Controls Call 321.282.7357 We build the best and service the rest. www.ChildrenGrieve.org Visit our website to access dedicated resources to support children that are grieving and connect to local support.  Working to ensure no child grieves alone. NEWS Association CONTINUED Continued from Page A31 cess. NFDA Health Plans offers flexible coverage options for employers of all siz- es in all states. Mercer also offers: Low minimums: enrollment for as few as two employees; Easy online enrollment: Mer- cer clients and their employees can enroll easily online; and Human resource ad- ministrative portal: Employers can easily manage multiple carriers and plans. “Finding an insurance plan that offers good coverage and is reasonably priced is a big chal lenge, especially for small employers,” said NFDA President Ran- dy Anderson. “We’re happy to have a brand-new insurance option for NFDA member funeral homes and their em- ployees.” NFDA members can learn more about Heartland Payroll Processing and NFDA Health Plans by Mercer on the NFDA website, www.nfda.org/endorsedproviders, or by calling 800-228-6332. NFDA Endorsed Providers Embracing the DIY Consumer can be tricky, but fan-favorite Lacy Robinson will help you discover how you partner with them to bring additional value to their event. The pandemic has forever changed how consumers plan funerals. Busi- ness Ethics: How Ethical Behavior Plays a Vital Role in Funeral Ser- vice and Consumer Satisfaction will address how to put increased trans- parency, knowledge, and technolo- gy to work for you. Chris Cruger, CEO of The Foresight Company, shares insight from their Funeral and Cemetery Consumer Behavior Study to build your “Social Proof ”. How do you put your story to work with your staff and know they receive it? Retaining and Engaging Employ- ees Through Story provides practical takeaways to communicate the story, establish expectations, and assess em- ployees based on the experience and expertise of CANA’s own Barbara Kemmis and Jennifer Werthman. Plus, get a first look at CANA’s new Certified Cremation Specialist Cer- tification Program, designed to help you reinforce values and expectations and address deficiencies. And don’t forget everyone’s favor- ite Roundtable Discussions with presenters to dive deeper into the content and get one-on-one feed- back on ideas and challenges. Plus, the event is expertly led by nationally renowned emcee Bill Hermann to keep the story going and the connection flowing. It was the best of times, it was the worst of times, and we all have a few stories to tell. The pandem- ic has thrown the profession for a loop, an d we’re excited to be togeth- er. However, an in-person gathering may not be right for everyone. A de- cision to travel involves more than judging whether time away from family or business is feasible—there are other risks and benefits to cal- culate while considering the shift- ing restrictions to protect every- one’s safety. But, like every funeral, cremation, and cemetery business throughout this pandemic, CANA will find a way forward that meets the needs of registrants and com- plies with safety guidelines. No dark and stormy nights here! Join CANA for the 2022 Crema- tion Symposium February 9-11 at The LINQ Hotel + Experience in Las Vegas. Visit www.goCANA.org/ CANAconnect to be inspired by the sessions, get a taste of the Ve- CANA Cremation Symposium Continued from Page A32 gas experience, and regis- ter to join other innova- tive thinkers from across the profession. Founded in 1913, the Cremation Association of North America (CANA) is an international organiza- tion of over 3,300 mem- bers, composed of funeral homes, cemeteries, crema- tories, industry suppliers, and consultants. CANA members believe that cre- mation is preparation for memorialization. SEND US YOUR NEWS! PO Box 5159, Youngstown, OH 44514 1-800-321-7479 info@nomispublications.com