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OCTOBER 2014
FUNERAL HOME & CEMETERY NEWS
S ec t i on B
Come see us at NFDA - Booth 1223
11723 Detroit Avenue • Cleveland, OH 44107
216-228-2290 • Fax 216-226-3624
Where Comfort Meets
Elegance in Today’s Market
1-888-321-6613
Mercedes has redefined the
funeral limousine. The versatile MB Sprinter
features both luxury and practicality.
• Mercedes quality engineering throughout
• A selection of elegant appointments available
• Spacious interior with comfortable seating for 12
• Interior space versatility for a number of usage occasions
MB Sprinter
New features and enhance-
ments the MB Sprinter of-
fers include Mercedes qual-
ity engineering throughout;
a selection of elegant ap-
pointments; spacious interi-
or with comfortable seating
for 12; interior space versa-
tility for a number of usage
occasions; and Blue Tech
Diesel technology.
Equally as important as the
features listed above is driv-
er safety. Every Sprinter lim-
ousine features a spacious
driver’s cab and comfortable
seats. Additional enhance-
ments are also available.
“We had tremendous
interest and sales activi-
ty on the Sprinter at the
recent
NFD&MA
con-
vention in Dallas,” stat-
ed Mazzarella. “Given
the vehicle’s stylish ap-
pointments and roomy
interior, we expect the
same level of interest at
the NFDA convention.”
Located in Northeastern
Ohio, American Coach
Sales has specialized in
the worldwide sale of new
and pre-owned limousines,
hearses, and first call cars
for more than 50 years.
They continue to serve
funeral directors and liv-
ery professionals as the
Midwest dealer for
Eagle
Coach Company.
In addi-
tion to new models, Amer-
ican Coach Sales also has
a vast inventory of pre-
owned limousines, hearses,
first call cars and specialty
vehicles like the Mercedes
Sprinter. In addition, they
are able to offer leasing and
financing to their custom-
ers. For more information,
American Coach to display upgraded
Mercedes-Benz Sprinter Limousine
cludes expert part-
ners
Robert L. Shepard,
a “preventative at-
torney” specializing in wills, trusts, and estate
planning.
Evan Carroll,
author of
“Your Dig-
ital Afterlife”
and co-founder of
The Digital
Beyond,
a blog and think tank devoted to dig-
ital afterlife and legacy issues.
Nancy Rust,
a
Certified Senior Advisor and co-founder of
Y Collaborative,
a consultancy specializing in
End-of-Life education and planning.
The remaining Expert Partner Interviews
in the Series will feature:
Karen Kelleher,
an End-of-Life healthcare professional and
counselor specializing in degenerative brain
illnesses, including Alzheimer’s and demen-
tia.
Jeff A. Perry,
a Licensed Agent with
New
York Life Insurance Company. Todd Carl-
son,
a vice-president at
Funeral Directors
Life Insurance Company
(FDLIC).
Dorian
J. Carr,
a veteran of the US Air Force who
now works as a Veterans Service Representa-
tive.
Susan Lieberman,
Ph.D, End-of-Life
consultant, co-founder of Y Collaborative
interfaith minister, and certified practitioner
of thanatology by the
American Association of
Death Education and Counseling.
“An important part of Passare’s mission is
to serve as a trusted resource for families to
educate themselves and approach End-of-
Life issues with dignity and grace,” com-
mented
Charles Picasso,
CEO and found-
er of Passare. “Because these issues can seem
overwhelming, our goal is to help families
through the challenging process through our
thought-provoking, concise, and actionable
content. These End-of-Life experts demon-
strate the tremendous value of thoughtful ad-
vance planning to reduce stress for ourselves
and family members.”
Passare Presents a How-to Guide:
eBook Delves Into Details of Preparing
for Long-Term Support
Passare also announced the addition of a
comprehensive resource on long-term care
titled “Long-Term Care Options and Plan-
ning.” This is a recent eBook in Passare’s on-
going series, which aims to help readers ex-
plore options, understand the process and
ultimately plan for End-of-Life management.
According to the eBook, long-term care
provides a certain freedom to people who
can no longer manage everyday tasks on their
own due to aging, chronic conditions, dis-
ability, or other factors. Long-term care pro-
viders assist people with routine tasks such
as eating, bathing, and dressing — with the
goal of helping people live as independently
as possible.
The guide discusses a wide range of long-
term care options to fit each individual’s
unique needs. Some include: independent
living with in-home care, assisted living,
skilled nursing care, home-based care, pri-
vate nursing, community-based care, sup-
portive housing programs, adult day services,
senior centers, adult foster care, assisted liv-
ing centers, retirement communities, nursing
homes, and hospices, to name a few.
Passare’s How-to Guide for Long-Term
Care Options and Planning describes a mul-
titude of available options, as well as high-
lights different government programs to as-
sist care planning. This resource comes with
a 3-page planning checklist and a Frequent-
ly Asked Questions (FAQ) section to help
people better understand and navigate long-
term care options. The guide was written
by Passare, in collaboration with Passare ex-
pert contributor Karen Kelleher, an End-of-
Life healthcare professional specializing in
the field of Geriatrics. For more information
abo
n-
nin
Pa
st
comprehensive End-of-Life Management
Platform. Headquartered in San Francisco,
CA, the privately held company is leveraging
technology to transform both the way funer-
al homes will operate in the 21st century and
the service
more
informatio
Passare’s Partner Interview Series with End-of-Life Experts Builds Strong
Momentum
SAN FRANCISCO,CA—
Passare, Inc.,
a
trusted and relevant source for End-of-Life
planning and management, has announced
strong consumer interest and momentum
stemming from its new Expert Partner In-
terview Series, which kicked off in July. Fea-
turing insightful interviews with End-of-Life
(EOL) subject matter experts on a range of
relevant topics, the series launched with the
first three interviews featur
to be followed by five additional interviews in
the coming months. The series is intended as
a way to introduce Passare readers to a vari-
ety of Passare experts who actively participate
and provide counsel on End-of-Life.
Helping guide families through one of life’s
most important passages, Passare launched
in late June of this year, with the mission of
easing the emotional, financial, and logistical
burden by facilitating difficult End-of-Life
conversations and decisions. Supplementing
the company’s growing library of content—
ranging from articles and how-to-guides to
checklists and FAQs—the Expert Partner In-
terview Series helps families educate them-
selves and make thoughtful decisions on
pre-arrangement planning and related EOL
topics.
The transcripts for the first three Expert In-
terviews can be found
Astral’s Emanuel Thomas Honored by
California FDA
Astral sales representative, Emanuel Thomas (L) receives his
award from CFDA Board of Directors member Homer Alba (R)
LYNN,IN—
Annually, the
California Funeral Directors
Association
takes the oppor-
tunity to recognize those in-
dividuals in the Association
who go above and beyond
in their commitment to the
ideals of the organization.
Selected from numerous
nominations, one candidate
is selected in each category
and honored for his or her
contributions to the funeral
industry.
Homer Alba,
member
of the CFDA Board of Di-
rectors and Senior Vice
President of
Hollywood
Forever Cemetery and Fu-
neral Home,
nominated
Astral
Sales Representative,
EmanuelThomas,
as
Vendor
of the Year
because of his ded-
ication and involvement in
the industry. “Emanuel has
attended every CFDA con-
vention and all the South-
ern California regional group
events since I have known
him. He is always well pre-
pared and his knowledge of
the product he represents
is beyond the usual selling
points. Emanuel is engaging
and finds time to speak to his
potential customers on many
levels, whether it is informa-
tion about his product or just
social commentary.” Alba
continues, “When I intro-
duced him as the Vendor of
the Year at this year’s CFDA
Convention, I was extremely
honored that someone I truly
admire in every way had also
been recognized by his peers
in the industry. As competi-
tive as the industry is, Eman-
uel ranks as the best.”
When asked about the
award, Emanuel expressed
his gratitude and his deep
appreciation for the mem-
bers of CFDA and the
members of the California
funeral industry with whom
he has worked for several
years. “It’s truly an honor to
be selected out of such an
incredible group of individ-
uals. I’m sincerely humbled
by this award, and will con-
tinue to strive to offer the
highest level of service to the
California funeral industry,
and the families we serve,”
says Emanuel.
Astral Industries, Inc.
manufactures 18 gauge, 20
gauge and stainless steel cas-
kets in their state-of-the-
art manufacturing facility
in Lynn, IN. For more in-
formation about Astral and
the products they offer, call