May 2019

Page B10 MAY 2019 FUNERAL HOME & CEMETERY NEWS S ec t i on “We believe a growing number of consumers want information and resources to plan and fund their funerals online, which is consistent with many other aspects of our life today,” Shaffer con- tinued. “By providing a tool funeral homes can use to serve those families, eFuner- al® continues Homesteaders’ 113-year tradition of helping families fund their advance funeral plans and promoting the value of funeral service.” The technology company is already partnering with fu- neral providers to offer this unique service. “On average, funeral arrangements made through eFuneral’s platform have a 15 percent higher face amount than plans made in the traditional fashion,” Frie- berg reported. “And, with our lead-sharing program, we’ve been able to pass $1.2 million in pre-need leads to our early adopting funeral home partners.” eFuneral® offers a variety of pricing models – including a cost-free option – so funeral providers of all sizes can se- lect the plan that best meets their needs and enhances their brand. Additional in- formation can be found at www.efuneralpartner.com. eFuneral® Solutions, LLC, is a breakout digital solutions company that helps funer- al homes maximize market share through optimized on- line sales. Learn more at efu- neral.com. Homesteaders Life Com- pany, a mutual company owned by its policy hold- ers, is a national leader pro- viding products and ser- vices to promote and support the funding of ad- vance funeral planning and end-of-life expenses. Visit www.homesteaderslife.com to learn more. eFuneral ® launches Interactive Digital Storefront Continued from Page B1 The Foresight Companies announces Dynamic New Collaboration with Roosevelt Investments PHOENIX,AZ— Daniel Isard, manag- ing partner of The Foresight Companies, and Adam Sheer, co-chief executive officer of The Roosevelt Investment Group, Inc. (Roosevelt Investments), has announced that they have entered into an agreement to pro- vide support to each other’s clients and to jointly market to the funeral and cemetery professions. “Our company has continued to evolve for over the past four decades. We continually strive to find innovative services that our clients need. We identified that we needed a company to refer our clients to that reflects our values in how we treat our clients and provides solutions tomeet their addition- al needs, Isard stated. “Doug Gober, partner at Foresight and Sheer have had a great rela- tionship for many years. Almost 20 years ago I spoke with Adam as he expressed his desire to have a greater presence in the funeral and cemetery worlds. After months of due dili- gence on both sides, we have concluded that Roosevelt Investments is the company we need to align with,” Dan added. “I am thrilled that Roosevelt Investments will be collaborating with The Foresight Companies to provide additional value add- ed services for our clients,” said Adam Sheer. “Many wealth managers claim to provide comprehensive planning, but only advise cli- ents on their liquid wealth which, in the case of a funeral home owner or cemeterian, pales in comparison to the true value of their busi- ness. Through our new collaboration, our ability to refer clients to The Foresight Com- panies for M&A services, valuations, ac- counting and human resource consulting will allow us to offer truly comprehensive plan- ning. Additionally, we are honored to work with, and learn from, two industry icons and thought leaders, Isard and Gober and the en- tire Foresight team.” Roosevelt Investments is a privately held boutique advisory firm, which traces its roots back to 1971, when P. James Roos- evelt, a cousin of former President Theodore Roosevelt, founded the investment advisory firm. The firm manages assets for endow- ments and individuals, including several members of the Roosevelt family, as well as the Theodore Roosevelt Association. Roosevelt presently advises on approximately $2.3 bil- lion in assets (consisting of approximate- ly $2.2 billion in assets under management and approximately $67 million in programs where it supplies an investment model) as of February 28, 2019. Of those assets un- der management, about $306 million come from working with funeral homes, cemeter- ies, and their owners. “Through my past relationship with Roos- evelt Investments, I have found them to be a source of skilled investing and attentiveness to their clients. In this case, the client is me!” said Gober. “I began working with Roo- sevelt after I first met Adam at the Death Care Management Conference and have re- spected their contributions to that annual event. I am even more excited to have them take care of our clients’ needs for the future,” Gober added. Foresight Roosevelt Wealth Management aims to reinvent financial planning. They will provide holistic resources for business man- agement, personal wealth investment, asset protection, business succession and estate planning. No matter the age of the client, they can help them craft an individualized plan to seek financial independence upon re- tirement or if they die or become disabled be- fore retirement. The power of our alignment has not existed for the service of business owners in their professions. The Foresight Companies, LLC is located in Phoenix, AZ, with offices in Louisiana and Oklahoma. The Foresight Companies, LLC is the premier provider of integrated financial and management consulting services includ- ing valuations, accounting, family transition, strategic planning, merger, acquisition, and financing. Roosevelt is located in New York City with clients throughout North America. I nv i tat ions • yard s igns posters • stampers • labels Bus iness Cards and Forms Seat ing Charts • Accessor i es Promot ional I tems • T ickets 8570 Foxwood Court Youngstown, Ohio 44514 800-321-7479 info@boardmanprinting.com www.boardmanprinting.com EternityGardens.com Expands its Technology Platform CHICAGO,IL— EternityGardens. com has expanded its technolo- gy platform to Oregon and deep- ened its presence in California and in New Jersey, while expanding in New York. Historic Columbian Cemetery, located in Portland, OR is a Green Burial Council Certified Hybrid Cemetery; New Jersey’s Steelman- town Cemetery is a Green Burial Council Certified Natural Burial Ground; Westwood Hills Memo- rial Park and Purissima Natural Burial Ground, both located in California, are Green Burial Coun- cil Certified Burial Grounds. Owner, Edward Bixby, II, said, “Our cemeteries are committed to providing a peaceful, beautiful, and eco-friendly resting place for all families who share a concern for the environment. Our presence on EternityGardens.com allows us to expand our online marketing pres- ence and reach more cremation families in search of green burial options.” Cemeteries from Buffalo, NY- based The Forest Lawn Group have joined the EternityGardens. com platform. Forest Lawn Cem- etery, Lakeside Cemetery, and Saint Matthew’s Cemetery (locat- ed in Buffalo, Hamburg, and West Seneca, NY, respectively) recently launched their listing pages on Eter- nityGardens.com in an effort to ex- pand their online marketing pres- ence and reach cremation families. Josesph P. Dispenza, president of The Buffalo City Cemetery, Inc which operates the cemeter- ies, said: “Our cemeteries cater to all families throughout the great- er Buffalo region and beyond. By joining EternityGardens.com, The Forest Lawn Group of cemeteries is committed to using innovative technology platforms to reach and engage families with cremated re- mains and encourage them to ex- plore options for the permanent placement of those remains.” Mark J. DePalma, responsible for marketing at The Forest Lawn Group, said: “Cremation families, those in possession of cremated re- mains as well as those considering cremation as an end of life option, are increasingly using technolo- gy to research and educate them- selves. Platforms such as Eternity- Gardens.com offer a unique focus on these families and their partic- ular needs. Our presence on Eter- nityGardens.com allows us to efficiently expand our online mar- keting presence and engage fami- lies about the breadth of cremation memorialization options we offer.” EternityGardens.com is an on- line platform that connects crema- tion families with cemeteries where they can lay to rest human and pet cremated remains. Whether fami- lies are making arrangements in advance; making arrangements for an impending cremation; or searching for options for cremat- ed remains they currently possess, EternityGardens.com offers the widest set of choices online to find an interment option that best re- flects the life of your loved one. “Consumers are increasingly us- ing the internet to explore end-of- life options – cremation families are no different,” said Darrell W. Hill, founder and CEO of Eterni- tyGardens.com. “We are excited to partner with an industry leaders on our cremation-only platform. Cre- mation families can easily research cremation interment options and connect with any of the cemeteries for more information.” “Cremation and natural buri- al are two of the fastest-growing, end-of-life trends in the United States. We are excited to help ed- ucate families about cremation as well as about natural burial prac- tices – our goal is always to inform and educate consumers about the myriad choices available to them.” For more information about EternityGardens.com, email darrell@eternitygardens.com or call 312-259-4125.