March 2019

Page A38 MARCH 2019 FUNERAL HOME & CEMETERY NEWS S ec t i on A Breakout Sessions at a Glance WednesdAy, AprIl 3 2:00–2:50 pm dIy Facebook & social Media Marketing T FH Cm Robin Heppell, CFSP Goal setting for success Ge Jodie Dupree 3:00–3:50 pm serving the Community through the doors of the Funeral home FH S Jill Lazar From Click to Cases S T Andy Lopez FrIdAy, AprIl 5 1:00–1:50 pm Cremation Authorization Form pitstop Cr L Poul Lemasters, Esq. recruit, train & retain veterans Ge HR employee empowerment: Profitability, Culture & satisfaction B Tim Bridgers the pains & Gains of entering the hispanic Market Cm FH Salvador Perches 2:00–2:50 pm raising $3,000 every day: how Congressional Cemetery Brings in $1.1 Million a year Cm Paul Williams Follow the Money: how deathcare Businesses are Investing In the new Future B Doug Gober Jr. When your day ends E FH Jeffrey Chancellor, CFSP youth & Funerals FH Gr 3:00–3:50 pm engaging your people to serve More Families Cm Gino Merendino your Comprehensive pre- need program: Insurance, trust or a little of Both? B Beth Kmiec & Ashlee Theising Addressing sexual & other harassment in your Funeral Business HR Stephanie Ramsey 4:00–4:50 pm Women in leadership: Defining Your Impact Ge Management of Cemetery trees Cm Anne Fenkner Marketing Workshop 101: The Definitive Guide to Best practices in the Modern World Cm FH S Neil Sherrin A place to Go: Why Ceremonies Matter FH Gr Linda Stuart sAturdAy, AprIl 6 9:00–9:50 am It’s More than Money: non-Financial Incentives to Attract & retain the Best talent HR Mark Jorgensen “should I Bring the Ashes with Me?”: Better support for those Who have lost pets P Jehanne Gheith, MSW, LCSW, PhD purpose-Filled selling: Winning in sales by Celebrating life S Justin Baxley the digital World: using Mobile technologies to Create Better Family experiences FH T Rob Shane 10:00–10:50 am Alkaline hydrolysis: A legal perspective Cr L P Emily Ann Albrecht riding the Millennial Cycle: Better strap In P Chris Burke, FLMI embracing the Customer experience revolution S Jake Johnson & Lori Salberg Be the extra support your Families needs & Get More Media Attention, too! FH Gr Allison Gilbert 11:00–11:50 am how to Build a 21st Century Workplace B Tyler Anderson Communication is a two- Way street P Carolyn C. Shadle, PhD & John L. Meyer, PhD Art of selling the “Big deal”: how to Maximize Family Mausoleum sales opportunities Cm S Michael Harens people with disabilities: Involvement, Inclusion, healing Gr Marc Markell, PhD 12:00–12:50 pm donor Family Celebration of life FH Dorman H. Caudle pet disaster recovery P Jodi Clock, CPLP repeat Families: you Can’t stay in Business Without them S Ellery Bowker the three online Marketing Fundamentals you Must Master S T Welton Hong 1:00–3:00 pm legal & legislative luncheon: A regulatory update everyone needs to hear L Poul Lemasters, Esq. B Business Management & Operations Cm Cemetery Cr Cremation E Embalming FH Funeral Home Ge General Interest Gr Grief HR Human Resources L Legal P PLPA S Sales & Marketing T Technology BREAKOUT SESSIONS AT A GLANCE New to the ICCFA Convention? First Timers’ Reception T hursday , A pril 4, 5:00 pm Come meet other attendees who are also new to the Annual Convention, as well as ICCFA volunteers and leadership, at this special reception dedicated to welcoming you. KEEPING IT PERSONAL AWARD PRESENTATION F riday , A pril 5, 8:40 to 9:00 am Winners of the 2018 Keeping It Personal (KIP) Awards will be honored during a ceremony on the general session stage. The KIP Awards recognize the best in personalization and were created by ICCFA’s Personalization Committee to recognize outstanding examples of personalization of services and products in the deathcare profession. ICCFA Prayer Breakfast F riday , A pril 5, 7:30 to 8:30 am Come join us for breakfast and fellowship at this year’s Prayer Breakfast. The Prayer Breakfast is courtesy of generous sponsorships. It is open to the first 60 individuals who show up to the breakfast—first-come, first-served.