January 2023

Page A23 january 2023 FUNERAL HOME & CEMETERY NEWS Se c t i on A Registration is NowOpen! May 16–19, 2023 iccfa.com/annual The ICCFA is preparing to make a big splash in the city of fountains in 2023 - and we want you to join us! Save the date for four days of networking and education at the 2023 ICCFA Annual Convention & Exposition in Kansas City, Missouri. Register today at iccfa.com/annual! More than just landau bars... www.GBURNSLLC.com Order online and use code NOMIS10 to save 10%* *Offer expires 1/31/2023. Valid for online purchases only. Not valid on past purchases or redeemable for cash. Cannot be combined with other offers. Funeral Vehicle Accessories NFDA Consumer Survey virtually or when no funeral was held for a loved one. The pandemic appears to have made this group’s respondents more aware of their own mortality and how difficult it can be when you can’t comfort others when grieving. This group was more likely to find the funeral/memorial service meaningful – 78.6% of inperson service attendees felt the service had meaning and value compared with 63.8% of virtual service attendees. Respondents who attended an in-person service were more likely to think viewing their loved one is an important part of the service – 56% of people who attended an in-person service thought a viewing was important, compared with 44.1% of those who attended a virtual service and 17.8% who did not attend a service when a loved one died. While sentiments about funeral service professionals were positive overall, those who attended an in-person service felt more positive about the work that funeral service professionals perform, including feeling that they are important in making funeral arrangements (76.7% for those who attended an in-person service compared with 64.5% who attended a virtual service and 67.8% who did not have a service for their loved one). Interestingly, those who did not have a service for their loved one generally rated funeral directors higher than those who attended a virtual service. Compared to 2020, significantly more people felt attending a funeral virtually is a good option, and almost as good as attending in person; 31.6% of those who attended virtually felt it was an “okay option” but not quite as good at attending in person (down from 48.3% in 2020). The results of NFDA’s “Value of a Funeral” Consumer Study were highlighted in the association’s October 20 and November 3 issues of the Memorial Business Journal. NFDA will also explore the survey results and their implications for the funeral service profession in the January 2023 issue of The Director. NFDA is the world’s leading and largest funeral service association, serving more than 20,000 individual members who represent nearly 11,000 funeral homes in the United States and 49 countries around the world. NFDA is the trusted leader, beacon for ethics and the strongest advocate for the profession. NFDA is headquartered in Brookfield, WI and has an office in Washington, DC. For more information, visit www.nfda.org. Continued from Page A22 www.Nomi sPub l i cat i ons. com 1-800-321-7479 “I Love My Funeral Director” “I Love My Cemeterian” Now is the PERFECT time to order the PERFECT gifts! Order Your Favorite Plush Animal Customization Avai lable ~ Cal l for Detai ls